How To Create Desire Based Tension In Your Communications…

Hey guys,

Steve Salvia here.

There’s a massive difference between giving very little or no value in your marketing…

And going to the other end of the spectrum and giving Too Much value and overwhelming people…

If it’s not enough value or not relevant enough….

Not current to their specific needs…

What’ll happen is that they’ll Tune Out.

If it’s all pitch or no actual relevance…

Eventually they’ll stop listening or reading…

But on the other hand, if it’s full of technical, numbers, product, markets, spreadsheets and overwhelm…

What’s happens is that they get FULL!

It’s like you ‘fire hose’ them with info and it all gets too much…!

So we need to find the place in the middle…

The place where your create Desire for the outcome…

But Tension cos they want to fix it now…

I talk about how to reach this middle ground in a training I did not long ago about how to create Desire Based Tension…

Anyway, if you’d like to see how this communication method relates to you and how you can do this in YOUR financial planning business,  

I think theres a link in here somewhere and you can watch the quick training and grab the template worksheets in there as well.

I really hope you take a few minutes to watch the training.

It’ll really help you improve your reach and get known in your market place. Cool.

Do me a favour.

Hit the Like button.

Hit the Share button and share this in your LinkedIn or Facebook page if you think some other financial planners might be able to improve their communications and get more quality advice to more Australians by creating Desire Based Tension.…

Go ahead.

Hit the link.

And I’ll see you in there in a second.

Talk soon.

The video is only 8 minutes or so and I think it’ll help you improve your interaction in marketing.

Just hit the link and you can watch it now.

I’m always happy to help and have a good reputation for being generous with my time and resources, so – even if we haven’t met before – don’t be afraid to reach out if you’ve got any questions or want to work out how to position this for your business.

Anyway, just hit the link and you can watch it know.

Talk soon.

Steve

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